Your Website Report Card

Why do you need a website report card? As an online business, you should be able to determine not just the income your website generates; you must also know how you fare in the internet marketing arena.

This is what most site owners do not realize. Getting a website report card is highly essential because you get to understand how your site actually performs. Indeed you may be starting to get good clients and niche-based customers, but you must also check the foundations of your website from time to time.

This way, your website will enjoy not just a steady stream of incoming traffic, but at the same time climb up the page ranks of search engines such as Google.

What does a website report card cover?

Among the areas which a website report card covers include:

SEO-friendliness-your website is graded based on the optimized keywords used, content uniqueness, domain uniqueness, proper use of metatags and landing page significance. In this category you will see how you should improve your website while complying to the tenets of on-page SEO.

Link-building-your website should have connections with the appropriate networks and connections, and this is what the link-building category will check. Among the areas that are graded are your DMOZ listing, Yahoo Directory listing, amount of back links from other sites and links from other unique domains.

Current Ranking- In this category your current page rankings in different search engines will be assessed according to its rank positions in Google, Alexa and Bing. Site competitiveness is also under this category, as your site will also be checked on its performance when compared to other websites of the same niche.

Accessibility-how long does it take for your home page to load? Are your metatags useful in giving access to your home page via search engine results? These features are rated so you know whether to improve, alter or maintain their capacities through the accessibility category.

Importance of a Website Report Card

In essence a website report card serves as a summary of your site’s performance at a particular period of time. This report gives you an idea on how to work on your weaknesses and further improve your strengths based on the changing trends of SEO.

Through a website report card, you will be able to make or break your own site and transform it into that money generating machine you’ve always wanted based on figures, statistics and results.